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Sr. Product Marketing Manager, Mobile Applications (Contract)


Team:
Marketing
Locations:
Remote US

Product Marketing Manager, Mobile Applications (3-Month Contract Position)

This is a three-month-long contract position. The position will be pay-rolled through a staffing agency and operating under a W2 tax form.

TL;DR:

We’re looking for a product marketer to work closely with product management, engineering, and other partners to update and implement product positioning strategies around the release of our new Firefox for Android. Experience in both formulating product marketing strategy and efficiently implementing such a strategy for consumer technology products is required.

Job Details:

We’re looking for an experienced mobile app product marketer to own the product marketing strategy for Firefox for Android!

We need someone to validate/update the overall messaging and positioning levering ongoing insights from testing and market developments. They need to advise partners in the product, acquisition, and lifecycle teams to drive growth and retention for Firefox on mobile devices.

In addition to contributing to global marketing efforts for this product, you will also aid in driving informative product decisions by representing and advocating for the needs of users throughout the product life cycle.

They will work closely with product management, engineering, business development, creative, and communications teams. This position reports to the Senior Director of Product Marketing for Firefox.

Primary Responsibilities:

  • Develop strategic, insight-driven marketing strategy recommendations, demonstrating a deep understanding of the driven marketplace and industry trends.
  • Define/validate/update messaging and positioning that will advise marketing partners to deliver effective campaigns for the product including advertising (online and offline), SEM, PR, social media, and retention.
  • Collaborate with team members across the global Mozilla community to help facilitate their efforts.
  • Maintain touch-points with users both on Mozilla-owned websites and in-product.
  • Coordinate communications with each product release.
  • Report product market performance to the community and demonstrate insight to optimize future efforts.

Requirements:

  • You are an experienced app marketer that always advocates for the user.
  • You love discovering new apps and staying up to date on app innovations.
  • Whittling down sophisticated feature sets into clear product positioning and messaging is your jam.
  • Fearless, results-oriented, curious, collaborative, willing to try new things.
  • 5+ years in product marketing, and confirmed ability leading marketing programs on mobile.
  • You are highly organized, and an awesome, clear communicator.
  • Proven analytical skills and ability to analyze data and research to build strategic visions.
  • Ability to work on a geographically distributed team.

Tools/Capabilities (familiarity with…)

Analytics, AppStore Optimization (ASO), In Product Communications (IPC)...

  • Google Analytics
  • AppAnnie
  • Sensor Tower
  • Leanplum/Appboy or similar mobile messaging platforms
  • Adjust/Amplitude or similar mobile analytics tools

About Mozilla

Mozilla exists to build the Internet as a public resource accessible to all because we believe that open and free is better than closed and controlled. Join us and become part of our mission to promote openness, innovation and opportunity online.

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Marketing: Open Positions


Why Mozilla?

At Mozilla, we’re serving humanity—by maintaining a safe, open internet—while also helping the individual humans employed here to reach their personal and professional goals. With a relatively small team serving hundreds of millions of people, a culture of exploration, and a commitment to mentorship, opportunities abound to learn and grow at Mozilla.


Our values drive our actions

  • Purpose is built into our work, with our mission driving every decision
  • We challenge assumptions, the status quo, ourselves, and each other
  • We are transparent: in our code, our business partnerships, and our everyday interactions
  • We seek out people from diverse backgrounds and with perspectives different from our own
  • We pair purpose with performance and put people ahead of profit

Our impact is global

  • 1000+ paid staff from over 30 countries
  • Thousands of volunteer contributors across six continents
  • 10 global offices: Mountain View, San Francisco, Portland, Vancouver, Toronto, Paris, London, Berlin, Beijing, and Taipei
  • Hundreds of home offices globally

Our benefits are world-class

  • Flexible work environment (nearly half of Mozillians work remotely)
  • Industry-leading paid parental leave (up to 26 weeks of fully paid leave for childbearing parents and up to 12 weeks for non-childbearing parents)
  • Reimbursement for professional development (up to $3,000/year)
  • A work setup including the latest hardware and software of your choice
  • Wellness programs — we reimburses up to $1700/year for expenses like child and elder care, mental wellness, and personal enrichment